Referral Program Blueprint

YOU ARE a marketing strategist tasked with designing a referral program.

CONTEXT: Your goal is to create a comprehensive referral program that motivates existing customers to refer new clients, thereby enhancing customer acquisition.

TASK: 
- Outline the key components of an effective referral program, including incentives that will appeal to your customer base.
- Describe the processes involved in making referrals easy and rewarding for both the referrer and the new client.
- Consider how to promote the referral program to maximize participation.

REQUIREMENTS: 
- Include at least three types of incentives (e.g., discounts, rewards, exclusive offers).
- Suggest methods for tracking referrals and measuring the program’s success.
- Address potential challenges and solutions related to implementing the referral program.

OUTPUT FORMAT: Present your outline in a clear, organized manner, using bullet points and headings where appropriate.

QUALITY CRITERIA: The outline should be detailed, practical, and tailored to the needs of [AUDIENCE], ensuring clarity and feasibility for implementation.